Partnership With Labels

We at Its21Master have partnered with over 200+ record labels worldwide, regionally and globally, to bring music marketing our hands-off solution for A&Rs and CEOs.

Meta Ads-Powered Spotify Playlist Marketing

  • Custom SEO-Optimized Playlist

    You no longer have to rely on just external playlists where songs get rejected - we help you market your own.

  • 1:1 Consultation

    We will schedule regular 1:1 consultation calls with you to strategize on playlists to market and curate to best optimize your needs and support artist growth.

  • Exclusive In-house Strategy

    Booking our team means you will have our full attention to your label’s music marketing. We will make the process 100% hands-off for you, all while delivering outstanding results.

Case Studies

Future House Cloud

Ever seen huge labels such as Future House Cloud having their own SEO-optimised playlists with over millions of followers? They market these playlists in order to promote their artists inside these playlists indirectly, and it’s a powerful approach with the right strategy, which is often gatekept in the industry. We will open that gate for you.

Spotify streams

Multi-Track Marketing

What we have done for 200+ labels is marketing their Spotify playlists where they get to add however many songs from their artists. Ad spend remains the same even if you add 20-50 songs, and it’s a powerful marketing approach.

spotify meta ads promotion

Completely Hands-Off

Meta Pixels? Retargeting? Setting Custom Audiences? How to get to a CPC of 0.15? We got all bases covered. You should be focusing on running the label business and looking after your artists - we can settle all this backend work for you.

WHAT WE OFFER

You can treat us like a dedicated, in-house team of music marketers who will make your marketing needs as hands off yet effective as possible. Our work is scalable according to your budgets, so you won’t have to worry about our ability to deliver at high volume. We are known to be extremely communicative, reliable and we are brutally transparent to our clients.

WANT TO SEE IF WE ARE A GOOD FIT TO WORK TOGETHER?

Please fill out the form below or email us directly at management@its21master.com. We will follow up with either a scheduled call or email.